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Objective
A leading conglomerate in Hong Kong has successfully completed a large-scale CRM transformation project in Hong Kong, utilizing Salesforce as their core CRM system to manage the membership data and loyalty program across various business units, including shopping malls, property club, etc. They aim to extend the rollout of this core solution to other regions.
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Key Challenges​
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Regional Disparities: Varying needs and IT structures across regions pose integration challenges.
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Strategic Implementation: Sequencing project phases across regions presents logistical hurdles.
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Change Management: Ensuring smooth adoption & organizational transitions is a key challenge.
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Compliance and Adaptation: Meeting local regulations and tailoring the system to regional requirements adds complexity.
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Solution / Outcome
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Thorough Evaluation: Detailed analysis of core system functionalities and architecture in HK.
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Custom Solutions: Tailored strategies to address regional nuances, user needs, & compliance.
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Strategic Planning: Development of rollout strategies, system design, and integration plans.
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Cost Analysis: Comprehensive cost evaluations and detailed implementation planning.
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Timely Roadmap: Collaborative timeline creation for efficient deployment across regions.
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Objective
A Hong Kong IT hardware and data center service company aims to implement a CRM solution to effectively manage their B2B business and customer data, spanning sales, order management, and post-sales services. The goal is to enhance business efficiency across the organization.
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Key Challenges​
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Lack of Effective CRM System: The company struggles with scattered customer and sales data due to the absence of a robust CRM system.
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Manual Business Processes: Existing business workflows are manual and lack standardized processes, making it difficult for management to gain a comprehensive view of sales performance and business operations.
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Solution / Outcome
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Comprehensive Salesforce Implementation: SNBC executed an end-to-end Salesforce implementation, integrating Sales Cloud, Service Cloud, and Experience Cloud to streamline business processes.
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Cross-Functional Accessibility: Employees across departments, including marketing, sales, order management, and field service, can efficiently manage customer relationships and sales using Salesforce through various devices.
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Reduced Manual Work: Automation within Salesforce has significantly reduced manual tasks, improving data quality and operational efficiency company-wide.
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